A One Stop Shop for Customized Web Solutions

Customization is the one of the main keys to having a successful web site. It has been said that the look of a web site can be simple or even bland as long as the site visitor is engaged and can get to what they want easily.

We believe that the last part is the key. In addition, we work to provide you with a site that is unique and sets you apart from your competitors.

This happens with customization. We work to give you a look that is unique and accomplishes the goal of engaging the site visitor making it easy for them to do business with you.

Search Engine Optimization has become the buzz phrase for the internet. Web sites need to be constructed with Search Engines in mind. There are many aspects of a web site and the pages on the web site that can enhance or penalize the ranking given by the engine.

We work to stay abreast of the current protocols and guidelines that the main search engines use to rank your site. We spend time every monthly, sometimes weekly, to make sure the site is current and the search engines know it.

Optimization is more than making sure the key search phrases are listed on your site. There are many checks that must be addressed such as:

• Does the site validate. Is it compliant with current web developement standards.
• Is it accessible? Does it cater to site visitors with special needs?
• Is the primary information prominant?
• Are pictures and movies properly included.

This list goes on for a bit. In addition there are considerations that are external to your site like links from other sites, references from blogs, etc.
Care has to be taken in creating these links so that the sites is not penalized.

On Line Marketing implementation can range from the simple to the complex. You can offer a stimulus to buying like coupons or perks (Buy 1, get 10% off next purchase, etc.
The more complex programs may consist of developinig and implementing some or all of the following:

• Market Research to identify target markets and customers as well as buying habits, etc.
• Branding. This could be the creation of a logo or a plan to make your logo and company well know and recognized in your market place.
• Logo and Identity design
• Trademarketing
• Marketing Communications
• Copywriting
• Development of collateral material
• Creating Presentations for on line delivery

Implementation is our strong suit, however, we have the expertise to consult with you to develop your Marketing goals and plans.

E-commerce is a term that is applied to giving the wesite the ability to take credit card payments. This is certainly the key element, however, e-commerce can also inlcude:

• Maintaining customer data
• On-line inventory control
• Shopping Carts
• Payment and checkout systems
• Purchase verification
• Customer satisfacti0on systems.

An e-commerce capability can have one or more of the above and the level of implementation can quickly become a highly complex system. Usually the more complex the system, the less likely that all actions will be included within the website. We can help you decide what is the best online model for your business.

Social Media is the becoming more and more necessary for a business to stay visible to its customer base. Links to Twitter, Facebook, Linked In, Google Plus, and others are starting to be found on more and more business websites.

Blogs are also being used by companies to demonstrate their expertise and involvement in their industry.

When a Blog posting or a Social Media entry is made, visitors review the information for relevance to them and, if they like it, they will return to the site. This adds to the site's popularity and subsequently aids in improving Search Engine rankings. We can help establish a blog on your site and get you a presence on the social media sites that will benefit your business.

Database support is becoming more and more necessary to business websites. The need to gather and maintain information continues to grow. The types of information will vary according to your needs. Some of these are:

• Customer data
• Product Inventory
• Scheduling
• Calendar events
• Web Site information (pictures, content, videos, etc.)

To make full use of this information, the database must be designed properly. When the design is done well, the job of collecting, posting and editing data easily integrates into your data management process.

We are skilled in database design and support and, we can work in most database technologies, however, we are most experienced in building databases in MySQL, MSSQL, and MSAccess.

Graphic Design, animation, and video are a major part of the visible elements of a marketing plan. Care must be taken to make sure all aspects tie together to present a seamless view consistent with the marketing message.

Skills include:

• Graphics development as in logo design or ehnacement of exiting graphics.
• Image manipulation to derive the best look of a picture.
• Video editing to make sure the video is on point.
• Color selection to match the image you need to project .

We have expertise in the Adobe Creative Suite product line with application like Photoshop, Illustrator, Indesign, Fireworks, Flash, Premiere Pro, Audition, and more.

Web Site Hosting tends to fly under the radar for most web sites. This is mainly because it is a necessary element of a web site solution. Hosting solutions can be of many different varieties. For that reason our hosting solutions are customized to your site's requirements.

We consider size and complexity when creating a customized hosting package.

• Size. The number of pages, pictures, viedeos, databases, etc.
• Complexity. This usually applies when a site requires interactivity like content management, database administration, ecommerce, etc.

We also provide value added features which are also considered. These may include databae management, slideshow plugins, printable pages, etc.

Pricing is based on these elements, however we strive to stay competitive. Let us qive you a quote.

Domain Name Management is simply the care and feeding of your web site name or names. If we handle your site name registration, we will make sure the names are continuously renewed and protected.

This is not a major issue for most web sites but more of a minor inconvenience. We can take that on for you.
Our Domain name pricing is competitive.

Programming for the web is increasing with the advent of HTML 5. Many of the interactive, Animation, graphic and video features will require some level of programming to make sure a unique site visitor experience occurs.

You have heard of technology like jQuery, AJAX, FLEX, to name a few. These are client side technologies used to aid the site visitor experience.

In addition, there are programming requirements on the server side which are used to interact with databases or to render a website page a certain way based on what the site visitor may require.

We have the capability to provide what ever programming support may be needed to do the job.

Content Management is a term, that, when used in relation to websites means giving the site owner the ability to change pages without having to call upon the site developer.

When looking into a Content Management System, some of the considerations are:

• How often are changes needed?
• What would the cost be to have the site developer make the updates?
• How much time will be required to make the changes.

From this list it becomes apparent that the cost tradeoffs are the main consideration. Is it worth it?